About Doxieworks | Digital Strategy & Technology

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ABOUT DOXIEWORKS

Technology Changes.
The Purpose Doesn't.

For more than three decades, our work has centered on one fundamental idea: Helping businesses connect with the people they serve.

The ways customers discover, evaluate, and engage with businesses have changed dramatically—and they continue to change.

Doxieworks helps small and mid-sized businesses make sense of those changes and put evolving technology to work in practical ways. From digital engagement and customer loyalty to targeted advertising, reputation, and AI-powered discovery, we focus on solutions that help businesses attract customers, strengthen relationships, and adapt confidently to what comes next.

The tools evolve. Our commitment to customer success doesn't.

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OUR STORY

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The Technology Changed.
The Goal Stayed the Same.

Long before Doxieworks, our work was about connecting businesses with the people they wanted to reach. For Katy Fletcher, that began during a 28-year career in magazine publishing, advertising sales and management—helping companies communicate with customers through trusted, relevant information.

When Doxieworks was founded in 2009, the ways businesses reached customers were rapidly changing. Mobile technology, social media and new digital platforms were creating opportunities that hadn't existed before.


Doxieworks evolved right along with them—first helping businesses use mobile apps to strengthen customer engagement and loyalty, then expanding into websites, targeted digital advertising, reputation management, podcasting and other technologies that help businesses attract, engage and retain customers.


Today, another major shift is underway. AI is changing how people search, how businesses are understood, and how customers make choices. That evolution led Doxieworks to develop its Integrated Visibility™ approach, bringing traditional search visibility together with the emerging requirements of
AI-powered discovery.

Different technologies. Different eras.
The same fundamental purpose: helping businesses connect with customers and use change to their advantage.

HOW WE WORK

The Right Solution Often Starts With the Right People

Doxieworks has never believed in technology for technology's sake. We start by understanding the business challenge, what the client is trying to accomplish, and what will genuinely make a difference.


We collaborate with experienced technology and development partners who bring specialized expertise to the solutions we provide. Some of those relationships span more than a decade, allowing us to combine leading-edge technical capabilities with a close understanding of our clients and their businesses.


Our role is to understand the challenge, represent the client's needs, and bring together the right people and technology to solve it.


That approach also means we're not tied to pushing a particular technology simply because it's ours. We can stay curious, keep learning, and look for solutions that make sense for the business.

UNDERSTAND

Start with the business need.


COLLABORATE

Bring together the right expertise.



SOLVE

Put technology to work with purpose

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THE PEOPLE BEHIND DOXIEWORKS

Experience, Curiosity, and a Practical Point of View

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Katherine "Katy" Fletcher
Founder & Owner

Katy brings more than three decades of experience in marketing, media, sales, and emerging technology. Following a 28-year career in magazine publishing, advertising sales and management, she founded Doxieworks in 2009 to help businesses adapt as customer communication and technology evolve.


Her work today spans digital engagement, customer loyalty, business visibility, and AI-powered discovery, including development of the Integrated Visibility Framework™. Katy earned her MBA from Northwestern University’s Kellogg School of Management and a BA in Psychology with a minor in Business from the University of Iowa.

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Charles Earnest

Business Development

Charles brings decades of experience in technology marketing, advertising production, and project management. His career includes 20 years in technology marketing with Microsoft and several computer hardware and Internet startups, along with extensive experience in photography, print, and video production.

At Doxieworks, Charles focuses on business development, outreach and identifying opportunities where the company’s solutions can help clients grow and adapt.



WHAT GUIDES US

Curious. Practical. Always Learning.

Technology will keep changing. Our responsibility is to keep learning, ask the right questions, 

and help our clients a determine what is genuinely useful for their businesses.

FIND A WAY

We believe in finding practical solutions rather than forcing every business into the same technology, strategy, or approach.



KEEP IMPROVING

The digital world doesn't stand still, and neither do we. Continuous learning and improvement have been part of Doxieworks from the beginning.



CLIENT SUCCESS MATTERS

Technology is only valuable when it helps accomplish something meaningful—attracting customers, strengthening relationships, solving problems, or helping a business grow.


LET'S TALK

What’s Next for Your Business?

Technology will continue to change. The opportunity is figuring out which changes matter to your business—and how to put them to work.


If you're thinking about how to attract more customers, strengthen engagement, improve your visibility, or make better use of digital technology, we'd be glad to talk.

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Contact:  katy@doxieworks.com

Phone:  415-722-1727

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